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Resources
If you run a local business, you know how much money vanishes every day in that tiny gap between “That’s interesting…” and “I’ll look it up later.” A billboard can get someone’s attention, but if there’s no immediate next step — or worse, a long URL no one will type on their pho
Running a TV ad is a game of high stakes and short time frames. You’re paying a premium to capture viewers’ attention for just a few seconds — but in that moment, how do you get them to do more than just watch? How do you get them to act?
Every transaction is an opportunity to learn from your customers. But asking for feedback days later, via email or a buried website form, is like throwing a message in a bottle — the response rate is low, and the insights arrive too late to act on.
Dining out has changed — speed and convenience matter more than ever. Customers want their food fast, their options clear, and as little friction as possible between deciding and eating.
Flyers are a classic way to pack your club, but here’s the catch — every step you ask people to take between seeing your flyer and getting on your VIP list costs you potential guests.
Your product has a story to tell — but a crowded store shelf doesn’t give you much room to tell it. Customers glance, decide, and move on. You need a way to break past the limits of physical packaging and deliver an experience that sticks.
At a trade show, every second counts. Visitors stop by your booth, show interest, but there’s rarely time for a full conversation. You hand out flyers or brochures, hoping they’ll read them later — but most end up in the bin.
You’ve made the sale, shipped the product, and now comes the hardest part: getting customers to leave a review. Emails get ignored, and nobody wants to type in a long, fiddly URL just to find your product page again.
Pop-up shops are all about the moment — limited time, limited stock, limited space. But what happens when someone loves your product and you’ve just sold the last one? A missed sale doesn’t have to stay missed.
Text messages have one of the highest open rates in marketing, but the real challenge is knowing whether those messages drive results. A beautifully crafted campaign is only as good as the actions it inspires.
Big launches are all about momentum. You’ve spent months preparing the perfect campaign, lining up ad spots, and securing that billboard space on the busiest stretch of road in town.
When you sell merch as an influencer, you’re not just selling a hoodie, mug, or tote bag — you’re selling a piece of the connection you’ve built with your audience.
Selling on Etsy often means meeting your customers where they already gather — in Facebook groups where people share recommendations, ask for advice, and discover new products. The challenge is that every link you post is part of your reputation.
As an event photographer, you know that one of your biggest challenges is converting curious onlookers into paying clients.
When you’re delivering a live talk, there’s a golden window of opportunity: the moment your message lands, your audience is engaged, and they’re ready to take the next step.
Legal services are a high-trust business. When someone sees your ad — whether it’s on a bus stop, a magazine, or a local sponsorship banner — you’ve got a split second to earn their attention and make it easy for them to take the next step.
When you’re trying to grow your tutoring business, handing out flyers in the right places — schools, cafés, libraries, community boards — is a tried-and-true tactic.
A freshly manicured lawn or a dramatic garden makeover is one of your best advertisements — but when you’re not there to talk through the details, potential clients only see the end result.
Your clients already trust you with their workouts — so when they’re sweating it out in the gym, it’s the perfect time to offer them the next piece of the puzzle: nutrition. But asking them to remember a long URL or spelling out a complicated link rarely works.
Conferences thrive on smooth experiences. With multiple tracks, speaker changes, and packed schedules, even the most organized event can leave attendees fumbling for information.
Game day is electric: the fans are fired up, the stands are packed, and the atmosphere is buzzing. It’s also the perfect time to boost merchandise sales. But the usual “visit our shop later” message often gets lost once the final whistle blows.
Museums are full of fascinating details — but wall labels can only tell part of the story. Visitors often want more context, more background, more wonder than a small text panel can deliver.
In network marketing, timing is everything. When someone tries a product sample, their curiosity and interest are at their peak—but every extra step between that moment and joining your team or ordering more reduces your chances of a conversion.
Fundraising events are all about momentum. The room is buzzing, your cause is front and center, emotions are high—and then you hand guests a long URL or tell them to “visit our website later to donate.” Too often, that energy fades before action happens.
When you send out a press kit, speed matters. Journalists, bloggers, and influencers often work on tight deadlines, and the last thing you want is for them to hunt through folders or type out a clunky URL to grab your brand materials.
At a busy job fair, you might talk to dozens or even hundreds of potential candidates in just a few hours. Collecting resumes and following up later is time-consuming. And too often, strong prospects slip through the cracks.
Handing out free samples is a time-tested way to introduce people to a product, but without a clear next step, many of those impressions disappear without action.
For most coffee shops, regulars are the heart of the business. A loyalty program keeps those customers coming back, but the hardest part is getting them signed up in the first place.
In the world of high fashion, exclusivity and experience are everything. A runway show invitation isn’t just a piece of card stock — it’s a statement, a promise of access to something extraordinary.
Beer lovers appreciate variety and freshness, but keeping up with what’s currently on tap can be a challenge — especially in busy, lively brewery spaces.
Bookmarks are more than just placeholders — they’re a perfect touchpoint to deepen readers’ connection with the books they love.
Yard signs are a tried-and-true way to promote local home services, but they often miss a crucial step: making it easy for interested neighbors to reach out immediately. Adding a QR code to your yard signs turns passive advertising into instant engagement.
GoLyza.com ("Lyza") is a link shortener. Many Internet services use very long URLs ("URL" stands for "Universal Resource Locator" — an Internet address, or link). These long URLs are hard to share.
Not all characters are safe in a URL path. Some characters can:
Yes. You can change the query string of any claimed link at any time—so you can adjust your campaign tracking without changing the short link you’ve already shared or printed.
Yes. Lyza links work with UTM tags and other query strings. Just include them in your target URL when creating your link. Alternatively, you can add them later by clicking the link's Edit Attribution button in your My Links screen.
Claiming a link is a small one-time payment, typically less than the cost of a coffee. We accept all major credit/debit cards and other payment methods via Stripe’s secure checkout. Stripe is the world's leading payment services provider.
Yes, absolutely. If you change the target URL's query string (the part of a URL after the question mark, such as this.is/the?query=string) the link's QR code does not need to be replaced — it’ll always lead to your updated link destination.
Nope. It's a trust thing — and permanence is a cornerstone of trust. Claimed links are permanent (though you can edit a claimed link's query string at any time).
Yes. Free links work right away, but:
When you create a link, you’ll see a “Claim this link” option. Claiming gives you:
No. Anyone can create a free Lyza link instantly, without signing up.
Pop-up art galleries thrive on buzz, but with a limited-time run, you can’t rely on slow word-of-mouth or hope people remember to RSVP later. Every poster you hang needs to do more than share a date — it should secure attendance on the spot.
Competing with rideshare apps is tough, but one thing traditional taxis have that apps don’t is visibility on the street. Every car you operate is a rolling advertisement — and with a QR code on the door, it becomes a rolling booking station too.
When you pitch a potential client, you’re often competing against time, distractions, and other agencies. Even the best-written proposal can get skimmed or set aside. What if you could make your pitch more interactive, more persuasive, and impossible to ignore?
Share your Wayfair product links without the clutter.
Wayfair’s URLs are long and awkward, making them hard to share on social media or in messages. A Lyza short link keeps things clean, clickable, and trustworthy.Turn your Wattpad story links into something short and shareable.
Wattpad URLs can be long and awkward, especially in bios or messages. A Lyza short link keeps them neat and memorable so readers can find your stories easily.Make your Udemy course links short, clean, and more clickable.
Udemy URLs can look cluttered and uninviting in posts or emails. A Lyza short link makes them neat and professional, encouraging more students to check out your course.Give your Tripadvisor pages a quick, clean link.
Tripadvisor URLs are cluttered and full of numbers. Lyza creates neat, memorable links that make it easy for friends or clients to see your reviews.